LinkedIn Profile Optimisation 

High Impact, 
Executive LinkedIn 
Profile Optimisation

Having worked with many Executive Candidates, we know what a Good Executive LinkedIn Profile looks like
Around 97% of Executive Recruiters will use LinkedIn as part of their arsenal of candidate sourcing and recruitment tools. There are now in excess of 500 million users on LinkedIn and more employers & executive recruiters are using the tool to explore and find candidates.

How do you make sure you are found when 85%+ executive roles aren’t advertised?

Are you ranking highly enough for your skills & experience?

Are you frustrated with the lack of interest in your profile?

Are you not being found for the types of roles that you seek?
Your LinkedIn profile is often your very first online impression when it comes to someone wanting to know who you are professionally.

It can be the deciding factor in whether a potential hiring manager or executive search firm decides to make contact with you or continue to other profiles.

When your profile speaks the language of your target market, hits all their psychological triggers and tells your story in a compelling way, you will be able to connect, impress and access many executive opportunities, hard-to-reach decision-makers and influencers.

Do it wrong, and you stay invisible.

Of course, you could try to do this yourself. But writing about yourself is difficult

This is especially true when the goal is to subtly sell your skills and capabilities, attract and engage your ideal audience of executive search firms and hiring managers, and expertly position yourself as the ideal candidate solution to their hiring needs.

And even after you commit hours, days, & perhaps weeks tweaking and tailoring the right words to project you and your experience, there’s still no guarantee your profile will connect with your target audience on a deep psychological level and make them engage with you.


Stand Out From The Crowd and have an Optimised LinkedIn Profile

Receive top tips

advice and guidance from expert headhunters

Find & Contact Employers

relevant to your skillset to network with

Create & Promote

your professional personal brand

Allow Recruiters

Headhunters and Hiring Managers to contact you

Access the hidden job market

where headhunters and companies operate

Eliminate common errors

in creating your profile

What You Will Receive From Us

A 45 minute Zoom Consultation with Richard Crossman, to find out more about you and how to translate your Personal brand into a compelling story.
A fully optimised & searchable profile contained within a 15+ page document that will make you stand out from the crowd, using exceptional writing talent, insider knowledge and top-tier headhunting experience.
You will receive your new profile as a Word document within 5 working days of our Consultation. (subject to demand)
A 15 minute follow up meeting to discuss the presented optimised profile


We will discuss any final changes during our follow-up meeting. Your new profile will be refined and the finished result will be tailored to you and your requirements. In the unlikely event that you are not 100% satisfied with the outcome, we will continue to tweak until you are completely satisfied.
Didn’t find
an answer?
Contact Richard

Get Your LinkedIn Optimisation Package

Be found on LinkedIn for the roles you wish to be considered for. Get ahead of the game now and book your consultation.


one-time fee


  • The executive services provided by Richard and his team are second to none. Extremely diligent and thorough. A great shortlist provided for an executive role we were recruiting for. Timely communication throughout leading to a quick placement.


  • First class service all round. One of the best executive recruiters and experiences I have ever had leading to a successful placement of a superb candidate from an exceptional shortlist. Very pleased and will use again without fail


  • I still remember when I was deciding about whether to use one of the big firms or to give Aruba Exec, a firm I had not heard of before, a shot. I could not be happier with my decision to go with Aruba. The founder, Richard, has a great network, and truly cares about finding the perfect fit for both sides. He’s personal, fair, not afraid of a challenge, and listens! Qualities that are sometimes hard to find with one of the big firms. I will continue to use Richard for career advice and executive search for the companies I work with.


  • I was recommended to contact Aruba from an ex-colleague in my network who had worked with Richard, as we had a senior appointment to fill. The service provided was second to none, Richard quickly understood our requirements, challenged what we were looking for and delivered a very strong shortlist where all the candidates were serious prospects. All in all, a successful search campaign with our first choice candidate secured. I will certainly be using Richard and his team again.


  • I would like to thank Richard Crossman, a senior director at Aruba Executive Search, he has provided superb mentoring in both development of my cv and in my approach to the next stage of my career. Further, he is passionate in wanting to help people succeed in their career and is willing to give the time to do this - now that counts


  • Richard has fantastic industry knowledge and builds great relationships with candidates quickly. He works hard to understand our business and our needs and generates high quality candidates quickly. Having Richard engaged on our recruitment activity has been a real game changer for us


  • From the first contact Aruba were very well engaged; Richard was available consistently and he understood both my background and my career plan. Richard provided valuable and usable guidance which I am certain improved my presentation and which ensured I could pitch my experience and skill set appropriately


  • Richard is clearly passionate about the recruitment industry and very professional in his dealings with both clients and candidates. I have used his service for myself as a candidate and a client and on both occasions he has delivered well.


  • Richard is unusual as a recruiter in that he not only knows his subject matter but actually does as he says, he takes an open and collaborative approach and genuinely engages in a professional and effective manner, easy to deal with an honest broker.


  • If, like me, you believe that clear timely communication is the cornerstone of effective recruitment, then I can strongly recommend the Services of Richard at Aruba


  • If, like me, you believe that clear timely communication is the cornerstone of effective recruitment, then I can strongly recommend the Services of Richard at Aruba


ARUBA EXEC™ Copyright © 2009 - 2024 All Rights Reserved
The CxO Headhunter & Aruba Exec are brands of ARUBA EXEC™